Chargepay
Webflow website optimization for a financial Shopify app.
Chargepay helps merchants fight chargebacks on autopilot with AI. But their site was outdated, slow, and failing to convert. They didn't want a redesign—just a better version of what they had. We took that as a challenge.
Incremental UI Improvements
Refined the design by polishing layouts, optimizing component spacing, and modernizing the user experience without disrupting brand consistency.
Webflow Cleanup
Restructured the CMS for ease of use, cleaned up the class system, and removed dead weight from the codebase for easier maintenance and faster updates.
Speed Boost
Implemented image compression, lazy loading, and efficient animations to create a leaner, faster site.
Custom JS Calculator
Built a JavaScript-based ROI calculator to help users understand Chargepay's value instantly, increasing interactivity and conversions.
The challenge
Chargepay's website was outdated, slow, and failing to convert visitors, despite the product being effective at fighting chargebacks with AI.
The results
Faster page load times across all devices. Smoother UX without a full redesign. Improved CMS reducing development time for updates. JS calculator supporting faster decision-making.
Let's build something great
Every project starts with a conversation. Tell us about your business and what you're trying to achieve.