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AMZ AllStars

Webflow design and development for an HR company.

Duration
4 weeks
Location
USA
Design
PixelMakers
Build
PixelMakers
AMZ AllStars website

AMZ AllStars connects US-based ecommerce businesses with pre-vetted Filipino and Latin American talent, from single hires to teams of 200+ people. Their old WordPress site was slowing them down: managing content was hard, integration was missing, and updates were a drag. They needed a streamlined, scalable website that supports lead generation, automation, and performance tracking.

Strategy and design

Mapped out their key offerings, from individual hires to full team builds, and designed focused page templates built to convert. Lead magnets and clear CTAs were built into every step of the flow.

AMZ AllStars: strategy and design

Webflow development

Migrated everything to Webflow, delivering a responsive, CMS-powered structure tailored for their dynamic collections. A clean, repeatable components system for faster content edits.

AMZ AllStars: Webflow development

WordPress migration

Moved existing posts, landing pages, images, and success stories into Webflow CMS. Applied 301 redirects to preserve search rankings and the value of links from other sites.

AMZ AllStars: WordPress migration

Marketing and payment integrations

Integrated their existing stack: HubSpot for CRM and email sign-ups. Google Tag Manager + Analytics for performance tracking. Stripe for one-time payments. Dropbox Sign for contract signing and onboarding.

AMZ AllStars: marketing and payment integrations

Results

New site launched with improved conversion flow. Fully integrated funnel from visit to lead to onboarding. Faster load speed and better usability. Ongoing design/dev partnership in place.

“They built a site for me, and it's been awesome. The process was smooth from strategy to design to custom development.”
Erick Rodriguez, Founder & CEO, AMZ AllStars