AMZ AllStars
Webflow design and development for an HR company.
AMZ AllStars connects US-based e-commerce businesses with pre-vetted Filipino and Latin American talent—from solo placements to 200+ person team builds. Their old WordPress site was slowing them down: managing content was hard, integration was missing, and updates were a drag. They needed a streamlined, scalable website that supports lead generation, automation, and performance tracking.
Strategy & Design
Mapped out their key offerings—from individual hires to full team builds—and designed focused, conversion-optimized page templates. Lead magnets and clear CTAs were built into every step of the flow.
Webflow Development
Migrated everything to Webflow, delivering a responsive, CMS-powered structure tailored for their dynamic collections. A clean, repeatable components system for faster content edits.
WordPress Migration
Moved existing posts, landing pages, images, and success stories into Webflow CMS. Applied 301 redirects to preserve SEO and maintain inbound link equity.
Marketing & Transaction Integrations
Integrated their existing stack: HubSpot for CRM & email captures. Google Tag Manager + Analytics for performance tracking. Stripe for one-time payments. Dropbox Sign for contract signing and onboarding.
The results
New site launched with improved conversion flow. Fully integrated funnel from visit → lead → onboarding. Faster load speed and better usability. Ongoing design/dev partnership in place.
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